Top E-Commerce Conversion Rate Optimization Strategies
Top CRO Strategies That Help Companies Improve Conversions and Drive Revenue
What's Inside?
Most e-commerce brands today operate across platforms where even small optimizations can lead to significant revenue gains. If your organization is already running A/B tests on your website, mobile app, or elsewhere to improve conversions, you're on the right path. But with an industry average e-commerce conversion rate of 2.5–3%, there is always room to grow and a wide range of ways to close the gap.
However, driving conversions in e-commerce requires that you look at the challenges unique to that industry, such as:
Cart abandonment
Product discovery challenges
Mobile experience issues.
Addressing these pain points with tailored CRO strategies might help your team see measurable improvements in sales, customer retention, and overall revenue.
In this free guide, we’ll explore some relevant e-commerce conversion rate optimization strategies that help companies improve conversions and drive revenue.
Download your copy today.
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Learn More About SiteSpect SiteSpect is leading the advancement of customer experience management. We offer A/B testing, experimentation, and product recommendations solutions, spanning websites, apps, and other devices such as kiosks, OTT and IoT devices. SiteSpect is empowering the world’s most successful digital businesses to create a superior customer experience that optimizes conversion rates, drives revenue, reduces costs, and mitigates risk.
Companies With The Most Advanced Optimization Programs Use SiteSpect
SiteSpect’s patented solutions enable customers to optimize the entire digital experience from the front end to the back end while centrally managing across channels, business units, and product lines.
A/B & Multivariate Testing Compare two or more versions of a page to determine which factors increase conversion and improve the customer experience. Measure hundreds of metrics and A/B test anything from client-side look and feel to server-side performance.
Mobile App Testing Drive mobile conversions across mobile web, native apps, and hybrid mobile experiences through testing and experimentation without SDKs and App store resubmissions. Show a consistent experience for A/B testing and personalization campaigns when your user accesses your site through multiple devices.
API Digital Transformation Engine Deliver unparalleled consumer experiences on a full array of devices with unique features no other solution can provide via user experience optimization, data collection, experimentation, and personalization.
Recommendations Add AI-driven product recommendations anywhere on any page without engaging your developers. Changes to location, type, size, and layout can be executed in a matter of minutes without a single line of code.
A/B Testing Compare two or more versions of a page to determine which factors increase conversion and improve the customer experience. Measure hundreds of metrics and A/B test anything from client-side look and feel to server-side performance.
API Transformation Add AI-driven product recommendations anywhere on any page without engaging your developers. Changes to location, type, size, and layout can be executed in a matter of minutes without a single line of code.
SiteSpect is in the Flow of Traffic Release better products with more speed and less risk. Fine-tuning customer experience requires a process that is both phased and cyclical. SiteSpect provides value across this lifecycle, with SiteSpect Rollouts focused on specific areas of release management and feature flag testing.
Recommendations Add AI-driven product recommendations anywhere on any page without engaging your developers. Changes to location, type, size, and layout can be executed in a matter of minutes without a single line of code.
