A Guide To Driving Revenue Growth With A/B Testing
Get a Full List of Testing Ideas to Boost AOV on Your Site
Increasing average order value (AOV) is one of the most effective ways to grow revenue without needing to increase traffic. By developing targeted optimizations across your website or mobile app, your organization could see higher cart values and more satisfied customers.
To do that, you’ll need a clear A/B testing plan that relies on experimentation data to help you make the best improvements across features like checkout processes and promotional offers. Some A/B tests – like offering your customers payment options – can increase AOV by 45% or more.
Whether you test a similar feature or explore other options, the right strategies will help you capitalize on untapped potential in your eCommerce sales funnel.
Explore our full list of testing ideas to increase AOV. Download the full guide today!
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Learn More About SiteSpect SiteSpect is leading the advancement of customer experience management. We offer A/B testing, experimentation, and product recommendations solutions, spanning websites, apps, and other devices such as kiosks, OTT and IoT devices. SiteSpect is empowering the world’s most successful digital businesses to create a superior customer experience that optimizes conversion rates, drives revenue, reduces costs, and mitigates risk.
Companies With The Most Advanced Optimization Programs Use SiteSpect
SiteSpect’s patented solutions enable customers to optimize the entire digital experience from the front end to the back end while centrally managing across channels, business units, and product lines.
A/B & Multivariate Testing Compare two or more versions of a page to determine which factors increase conversion and improve the customer experience. Measure hundreds of metrics and A/B test anything from client-side look and feel to server-side performance.
Mobile App Testing Drive mobile conversions across mobile web, native apps, and hybrid mobile experiences through testing and experimentation without SDKs and App store resubmissions. Show a consistent experience for A/B testing and personalization campaigns when your user accesses your site through multiple devices.
API Digital Transformation Engine Deliver unparalleled consumer experiences on a full array of devices with unique features no other solution can provide via user experience optimization, data collection, experimentation, and personalization.
Recommendations Add AI-driven product recommendations anywhere on any page without engaging your developers. Changes to location, type, size, and layout can be executed in a matter of minutes without a single line of code.
A/B Testing Compare two or more versions of a page to determine which factors increase conversion and improve the customer experience. Measure hundreds of metrics and A/B test anything from client-side look and feel to server-side performance.
API Transformation Add AI-driven product recommendations anywhere on any page without engaging your developers. Changes to location, type, size, and layout can be executed in a matter of minutes without a single line of code.
SiteSpect is in the Flow of Traffic Release better products with more speed and less risk. Fine-tuning customer experience requires a process that is both phased and cyclical. SiteSpect provides value across this lifecycle, with SiteSpect Rollouts focused on specific areas of release management and feature flag testing.
Recommendations Add AI-driven product recommendations anywhere on any page without engaging your developers. Changes to location, type, size, and layout can be executed in a matter of minutes without a single line of code.
